AI Insights · Timothy · April 2025
Top 5 Art Games on iOS in the UK: Q1 2025 Performance
Explore the performance of the top 5 art games on iOS in the UK during Q1 2025, with insights on downloads, revenue, and active users from Sensor Tower.
In the first quarter of 2025, the top art games on the iOS platform in the United Kingdom showcased varied performance trends. According to Sensor Tower, these games demonstrated shifts in downloads, revenue, and active user engagement.
Zen Color - Color By Number from Oakever Games saw weekly revenue peaking at approximately $910 in late February. Downloads fluctuated, reaching a high of about 21.8K mid-February. The game's active user base showed a notable increase from 61.8K to 81.9K over the quarter.
Color Pop AI - Coloring Book by MWM maintained a consistent revenue stream, averaging around $11K weekly. Downloads had an initial peak of 30.8K but settled to a steadier range between 6K and 17K. Active users decreased from 92.3K to approximately 52.4K by the end of March.
Color by Number：Coloring Games from Wildlife Studios saw weekly revenue stabilize around $6K. Downloads experienced a high of 18.7K at the start of the quarter, tapering to around 7.8K. Active users fluctuated, peaking at 75K initially but ending the quarter at 46.8K.
Happy Color by Numbers Game, published by X-Flow, showed a steady active user base, starting at 134.7K and ending at 136.6K. Revenue remained stable, averaging $400 weekly, while downloads ranged between 5.6K and 11.6K.
Finally, Draw it by Kwalee Ltd had consistent revenue around $200. Downloads peaked at 12K in mid-February, while active users increased from 25.6K to 28.6K towards the end of the quarter.
For more detailed insights and data, Sensor Tower provides comprehensive analytics on app performance across various metrics.
